Maharashtra FDA Chief Tukaram Munde Warns Of Action Over Surrogate, Misleading Ads After Issuing Notices To Bollywood Actors
Mumbai: Days after issuing notices to Bollywood celebrities over a surrogate advertisement, Maharashtra Food and Drug Administration (FDA) Chief Tukaram Munde on Tuesday said that surrogate, false and misleading advertisements are prohibited and can invite legal action. Speaking to reporters, Munde said, “We were observing and examining this. You can say that this comes a little later, but better…
Mumbai, Maharashtra: Maharashtra Food and Drug Administration (FDA) Commissioner Tukaram Munde has warned of legal action against Bollywood actors for endorsing surrogate and misleading advertisements. After issuing notices to celebrities Shah Rukh Khan, Ajay Devgn, and Tiger Shroff over a Vimal Elaichi advertisement, Munde clarified that such ads are prohibited and can lead to fines up to Rs 10 lakh.
The FDA has given the actors 15 days to respond with written explanations and evidence of their involvement in the advertisement. Violators may face disqualification from participating in the ad and removal of the content from their official platforms, per the Food Safety and Standards Act, 2006.
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