I quit my job in media while pregnant and battling an autoimmune disease. It led me to start my own company.

Alex Taylor, who previously served as editor in chief of Clique, a media company that owned several successful publications, decided to quit her job while pregnant and dealing with an autoimmune disease. This decision led her to co-found Perelel, a women's health supplement brand. Taylor's health issues began in 2016 when she started experiencing various symptoms such as hair loss, lethargy, skin problems, brain fog, joint inflammation, and rapid weight gain.

Diagnosed with Hashimoto's Disease, she realized that her stressful work environment was contributing to her condition. After leaving her leadership role at Clique and becoming pregnant, Taylor and her business partner, Victoria Thain Gioia, launched Perelel, a supplement brand aimed at supporting women's health. Taylor emphasizes the importance of maintaining low stress levels as a mother and founder, sharing her daily meditation routine, regular sleep schedule, and the benefits of reading for stress relief.

Perelel has since expanded its product range to cater to perimenopause and IVF journeys, reflecting Taylor's ongoing commitment to women's health.