Gluten-Free Brand Breaks Out in Saturated Market
Feel Good Foods has been selling gluten-free frozen foods since 2012, eventually starting to outsell legacy frozen food brands like PF Chang's and TGI Fridays. CEO Vanessa Phillips founded the brand after being diagnosed with celiac disease and college, and refusing to give up her favorite foods. She says the brand doesn't just serve gluten-free consumers, saying most customers buy the product…
We haven't written up this one. Bloomberg has the full story — the link below goes straight to it.