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The trade body follows the IAB in trying to establish shared metrics and vocabulary for a high-growth channel that remains opaque and fragmented.
We haven't written up this one. Marketing Dive has the full story — the link below goes straight to it.
….as global talent shifts The United States (US) may experience $3.4 billion drain from its economy, with 40,000 American jobs read more US faces $3.4bn economic drain, 40,000 job losses
More than 80 per cent of surveyed mainland Chinese companies plan to grow their overseas presence, with Hong Kong listed as their top choice for a professional services platform to support expansion…
Viele kleine Eismarken sind gescheitert, eine aber wächst: Nomoo. Nun will Firmenchefin Rebecca Göckel zu großen Marken aufschließen. Dafür verzichtet sie sogar auf den einstigen Markenkern.
Space X-linked global services platform Marex have become Nottingham Forest’s front-of-shirt partner ahead of the Premier League’s return on Friday.
Großbritanniens Premier Andy Burnham schreibt Nachrichten mit einer Person, die sich als Trumps Stabschefin Susie Wiles ausgibt. Die Sache kommt ihm schnell suspekt vor, sagt Burnham.
Geospatial technology startup NeoGeo has raised around $20 Mn (₹191 Cr) in a Series A funding round co-led by Neev…
