UP Rural Women Drive White Revolution As 73,000 Become Lakhpati Didis Through Dairy Model
Lucknow, August 17: Nearly 4 lakh women in the villages of Uttar Pradesh have emerged as a new force of the White Revolution. By joining the Yogi government’s Rural Livelihood Mission and dairy model, these women are no longer limited to animal husbandry. They now manage everything from milk collection and quality testing to sales and payments. Women in 31 districts of the state are collecting…
Nearly 4 lakh women in villages across Uttar Pradesh have become a powerful force in the White Revolution through the Rural Livelihood Mission and the dairy model, according to a report on August 17 from Lucknow. These women are now managing various aspects of milk production, collection, quality testing, sales, and payments independently.
In 31 districts of the state, women are collecting approximately 12.5 lakh liters of milk daily. This transformation has significantly improved their income, with over 73,000 women emerging as "Lakhpati Didis." Chief Minister Yogi Adityanath initiated this initiative through the livelihood mission, aiming to remove middlemen and directly connect women with the market.
The digital system ensures transparency and eliminates middlemen by recording milk quantity, fat content, price, and payment online using mobile apps and digital machines. Previously, rural women had limited involvement in milk sales, price setting, and accounting. Now, they are joining milk producer groups and companies, managing their businesses themselves.
The digital dairy network has brought regular markets to these women while keeping them rooted in their villages. Milk quality is tested through machines, and records are entered digitally, providing women with a clear understanding of their milk production, quality, and earnings. This has strengthened their financial management and contributed positively to their families' financial well-being.
Mission Director Arun Kumar highlighted the significant impact of the digital dairy network on women's economic conditions. More than 73,000 women across the state have become Lakhpati Didis, indicating that the dairy business is now a reliable and substantial source of livelihood for them. This network, spread across 31 districts, is also reshaping women's roles in the rural economy, enhancing their financial participation in household expenses, children's education, and other needs.
The mobile and digital technology has made business management easier for women, enabling them to rely less on others for maintaining business records.
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