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The youngest daughter of Bill Gates could turn the online shopping market upside down with her company. Or is she just a swindler?

Just last year, Phoebe Gates launched Phia, a large comparison platform for clothing and accessories - with success. But now reports are calling her business model into question.

Translated from German Read in German

The youngest daughter of Bill Gates could turn the online shopping market upside down with her company. Or is she just a swindler?

Phoebe Gates, daughter of Bill Gates, launched Phia, a fashion comparison platform, last year with her Stanford University classmate Sophia Kianni. The app uses artificial intelligence to find the best prices for clothing and accessories online. However, reports have raised questions about Phia's business model, suggesting that it may be generating unjustified commission payments through affiliate links.

According to Bloomberg, Phia may have collected hundreds of provisions that didn't belong to the company by placing cookies on users' browsers even when they didn't make a purchase.

Written by urgent.news from NZZ Wirtschaft's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.

Read the original at nzz.ch →

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