Tori Dunlap's Her First $100K made Inc. 5000 after growing it from a blog to a multi-million dollar business

Money expert Tori Dunlap reached the goal of saving $100,000 by age 25 in 2019, at 25 years and three months old. Her First $100K, a personal-finance blog and online community she created, grew into a multi-million dollar business. Dunlap's mission is to empower women to take control of their finances by teaching them how to negotiate salaries, pay off debts, save money, invest wisely, and build financial security.

She challenges traditional personal-finance advice that focuses on individual spending habits while ignoring systemic issues like the gender pay gap and the wealth gap. Dunlap's platform provides a fresh perspective on investing, removing stigmas and offering women more resources and support. Now part of Inc. 5000's fastest-growing companies list, Dunlap is proud but acknowledges she's far from done.