Taco Bell's former boss says McDonald's is making a mistake with its new Red Bull drink
Greg Creed, the former CEO of Taco Bell who helped champion the restaurant's Baja Blast drink, says the new drinks menu from McDonald's is unoriginal.
McDonald's new lineup of drinks, including a partnership with Red Bull, has come under fire from Greg Creed, the former CEO of Taco Bell. In a LinkedIn post, Creed criticized the new Red Bull Dragonberry Energizer drink, stating that it lacks the distinctiveness of Taco Bell's Baja Blast. He argued that any brand could have come up with the flavors, and that McDonald's should aim to make its beverages distinctly its own.
Creed's comments come as part of a broader push by McDonald's to expand its drink offerings and tap into a younger, more playful market.
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