US firms that kept DEI policies despite ‘go woke, go broke’ threats thrived
Exclusive: Companies that kept policies did just as well financially, even after Trump’s executive order, as those that didn’t Conservative backlash was supposed to put an end to the diversity, inclusion and equity (DEI) movement as companies were warned “go woke, go broke”. In January 2025, Donald Trump delivered a death knell, ending DEI within the federal government with executive orders and…
We haven't written up this one. The Guardian US has the full story — the link below goes straight to it.