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Sport-More, more, more: Lakers deal is the latest in sports gold rush

Sport-More, more, more: Lakers deal is the latest in sports gold rush

The blockbuster sale of the Los Angeles Lakers for $12.5 billion has reignited a sports gold rush in North America, driven by escalating media rights, growing attendance, and passionate fan bases. Venture capitalist Joshua Kushner and ex-Disney Chief Bob Iger are set to acquire the team, marking a 25 percent increase in the franchise's value in less than a year.

This record-setting price tag follows a 14-month timeline since Mark Walter's $10 billion acquisition, a fresh benchmark for team valuations. Sports experts predict this trend of rapid franchise growth will continue, with sports media rights projected to reach $37 billion by 2030. The NBA Board of Governors remains enthusiastic about this rapid expansion, as ownership is increasingly centered around franchise value.

Written by urgent.news from Channel News Asia's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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