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South Korea announced an ambitious housing package on Thursday aimed at increasing the supply of homes and assisting young buyers amid concerns over the escalating property market. The Financial Services Commission pledged to significantly increase financing for construction projects, raising policy support to a minimum of 47.8 trillion won ($33.72 billion), up from the initially planned 26.3 trillion won.

In addition to bolstering financing, the government will extend policy loans and other financial assistance to young individuals and newlyweds purchasing homes for personal use. Meanwhile, authorities will retain policies designed to curb speculative demand and household borrowing. South Korea has grappled with striking a balance between affordable housing and the high level of household debt. Recent years have seen tighter lending rules implemented to curb excessive borrowing and speculation in the property market.

The Financial Services Commission announced that household debt growth will be maintained around 3% in 2023, a departure from the previous target of 1.5%. President Lee Jae Myung emphasized that the country's real estate bubble had reached a point of no return, warning that sustained weakness in the property market could trigger a wider economic downturn. The housing market has become a politically charged issue for the Lee administration, as home prices have surged.

In June, house prices witnessed their largest monthly increase since November 2021, further pressuring policymakers to act. President Lee's approval rating dipped to 51% in a July 24 Gallup Korea survey, the lowest point in a month, with housing market policy cited as a contributing factor. The government's new measures aim to inject more financing into housing construction while offering tailored support to younger households seeking to buy.

The government's objective is to enhance housing accessibility without reigniting an increase in household debt or speculative behavior.

These steps underscore the challenges that South Korean policymakers face in addressing housing pressures while preserving financial stability.