EA Sports FC might be getting a proper football game challenger, as 2K sets up new studio to make its "next blockbuster sports franchise"
EA's relatively uncontested football crown may be seriously challenged again, as 2K Sports announces a brand new studio led by a former FIFA executive producer that's mandated to create the company's "next blockbuster sports franchise". Read more
EA Sports FC may face a new competitor in the football gaming market, as 2K Sports announces the creation of a fresh studio called Small Axe Studios. The studio, led by former EA executive producer Aaron McHardy, aims to develop 2K's next major sports franchise. McHardy previously worked on FIFA for 17 years at EA, and expressed pride in leading Small Axe Studios to challenge the industry's biggest games.
2K explained that Small Axe Studios brings a small startup's passion alongside the company's scale to redefine sports video games. With EA Sports FC traditionally dominating the football genre, this new challenger could shake up the annual competition between EA and Konami's PES (now eFootball). Although no confirmation has been made yet about the new game's football focus, EA's lack of a major football rival for years makes Small Axe Studios an intriguing possibility.
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