Sustainability ambitions fail to translate into action, PMI study finds
The study, which surveyed nearly 1,600 professionals across 35 countries, found that while 85 percent of sustainability executives are confident their organisations will achieve their goals, only 43 percent of Project Management Office leaders share that confidence.
Nairobi, Kenya – A new study by the Project Management Institute and Green Project Management reveals a growing disparity between sustainability goals and their execution. The research surveyed 1,600 professionals across 35 countries and found that while 85% of sustainability leaders are confident in their organizations' ability to meet targets, only 43% of Project Management Office leaders share this optimism. Among those directly involved in project implementation, just 20% express extreme confidence.
Despite 79% of respondents considering sustainability crucial for long-term success, only 41% claim it is fully integrated into everyday project activities and decision-making. The study identified several barriers to implementation, including the difficulty in measuring sustainability benefits, weak integration into project planning, unclear objectives, and competing priorities. Notably, 59% of organizations have not fully incorporated sustainability into project delivery and operational decisions.
PMI Sub-Saharan Africa Managing Director George Asamani emphasized the need for organizations to shift their focus towards implementation. He stressed that sustainability is becoming increasingly intertwined with business performance, with governments and businesses setting ambitious targets and making significant commitments across the continent. However, he stressed that "a strategy does not build a power station, expand broadband access, or improve water security – projects do."
Written by urgent.news from Capital FM Kenya's reporting — not their text. Machine-written — it may contain errors, so check the original before relying on it.
