Reese's Halloween pumpkins hit shelves unchanged after lawsuit victory
Hershey said the Halloween-shaped candy, which had sparked a lawsuit over the product's lack of detail, will return in its familiar oval shape.
Hershey's Reese's Pumpkin-shaped Halloween candies returned to shelves unchanged after a successful lawsuit battle. The company maintains that consumers value the classic shapes, according to Katie DeCapria, senior brand manager for Halloween at Hershey. Despite being alleged to be deceptive due to missing smiling face designs on wrappers, a judge dismissed the lawsuit in September 2025, stating that consumers can still enjoy the treats.
Hershey is introducing 20 Halloween-themed products this month, marking the largest Halloween rollout yet. The annual event is now celebrated for a third of the year, with earlier summer celebrations known as "summerween". Reese's pumpkins, one of the company's top Halloween items, will join other treats like fang-shaped candies, vampire count KitKats, and non-chocolate options like pumpkin spice popcorn and cheesy corn balls with Halloween packaging.
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