Microsoft begins to merge consumer and enterprise Copilot apps in push for super app
The software giant is starting to roll out a unified experience across the two platforms, beginning this week with a small subset of users.
Microsoft is integrating its consumer and enterprise Copilot apps, paving the way for a super app project expected to include chat, coding, and autonomous features. The company began rolling out a unified experience to a small group of users this week, with changes to navigation, features, and sign-in processes. Users will soon be prompted with color-coded cues to differentiate between their business and personal accounts.
The Microsoft 365 app will be renamed "Microsoft Copilot," and several features, including Copilot Podcasts, Group Chat, and Deep Research, will be discontinued starting Aug. 18. The super app, which is being spearheaded by Jacob Andreou, aims to compete with market leaders like Anthropic and OpenAI, while Microsoft continues to expand its enterprise Copilot business.
The company's AI lab recently unveiled its reasoning model, MAI-Thinking-1, which matches leading models on software engineering benchmarks and boasts 25% more efficiency than its previous coding model, according to Fortune. Microsoft's Azure cloud business, which is its growth engine, generated $100 billion in annual revenue in the latest quarter, driven largely by AI demand.
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