Kenya Rugby Union and Amara in sponsorship deal
Kenya Rugby Union and HACO Industries through its skin care brand Amara have inked a Ksh.2.5M deal for a period of three years. The sponsorship will be channeled to the national rugby fifteens team,Simba’s, preparing for international championships. Speaking during the renewal, HACO Industries Marketing Director Catherine Obwino said the partnership has now entered its […] The post Kenya Rugby…
The Kenya Rugby Union (KRU) and HACO Industries' skincare brand Amara have entered into a three-year sponsorship deal worth Ksh.2.5 million. The financial agreement is set to benefit KRU's national rugby fifteen team, known as Simba, as they prepare for international championships. Catherine Obwino, HACO Industries' Marketing Director, announced that the partnership is entering its third year, with the brand eager to continue fostering the growth of rugby in the country.
KRU CEO Thomas Odundo and Vice Chair Moses Ndale expressed gratitude towards Amara for their commitment, emphasizing that the partnership extends beyond monetary support. They highlighted the importance of such collaborations in promoting the sport and making a broader impact within the rugby community. This renewed sponsorship marks an increase from the previous KSh 1.5 million commitment, underscoring Amara's steadfast dedication to Kenyan rugby.
Apart from supporting Simba, Amara has also been backing the 2026 SportPesa National Sevens Circuit, participating in the first two legs and intending to remain engaged in the remaining events culminating in the 2026 Safari7s.
Written by urgent.news from KBC's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
