Twitch confirms Amazon is training its AI models on livestreams
Twitch said Wednesday users can opt out to prevent Amazon from training its AI models on their content.
Amazon's AI models will now be trained using Twitch livestream content. A Twitch spokesperson stated that users should not be pleased or excited about this development. Opt-out functionality was announced by Twitch on Wednesday, granting users the ability to prevent Amazon's AI models from training on their content. This announcement confirmed that the training process was taking place.
Twitch's head of community, Mary Kish, anticipated a user backlash and accurately predicted that the announcement would not be well-received. The live chat on the announcement livestream was filled with negative comments and criticism from prominent Twitch streamers. Mike Minton, Twitch's chief product officer, was uncertain whether Amazon had already utilized Twitch livestreams for model training.
He emphasized that he was not responsible for Amazon's training efforts. Both Kish and Minton emphasized the opt-out feature as a unique privacy feature offered by Twitch. Minton explained that Twitch employs AI for various purposes, including captions, clips, and content classifications, but does not currently use generative features.
Amazon, which acquired Twitch in 2014, has been intensifying its AI infrastructure development as it competes against companies like OpenAI and Anthropic in the frontier model race.
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