Take-Two won't reveal raw GTA 6 preorder numbers because it doesn't know what they mean: 'It's just never happened before'
The publisher says it isn't sure how to interpret GTA 6's 'astonishing' preorder sales.
Take-Two, the publisher behind Grand Theft Auto 6, has kept its pre-order sales numbers under wraps due to the unprecedented volume of pre-orders. Chief Executive Officer Strauss Zelnick stated that they cannot determine if the pre-order count can accurately estimate the game's total launch sales, as it is an outlier that doesn't follow established wisdom.
Zelnick further explained that these sales could be a "pull forward" of sales which would have occurred eventually, and that the raw numbers could be misleading. The publisher is thus withholding the raw numbers for now, although it's clear that GTA 6 is already an extraordinary success. The next major event for GTA 6 is a gameplay reveal, which will be shown exclusively on Netflix on August 27, followed by a YouTube channel reveal six hours later.
The game is set to launch on consoles only, which has frustrated PC gamers, especially given the high prices of consoles like the PlayStation 5 Pro.
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