Supermarkets and the hospitality industry warn of price increases for consumers due to the new packaging regulations
The Brussels reform is activated this Wednesday, imposing strict control, and companies claim they will have to make millionaire investments to adapt.
The new European Packaging and Packaging Waste Regulation (PPWR) starts to be applied gradually this Wednesday. The regulation introduces new design requirements so that products are easier to reuse and recycle, as well as to reduce the use of containers, in addition to imposing changes on marketing and on waste collection and management systems.
Although some of its measures will have a gradual implementation —individual ketchup, oil or sugar packets, for example, will not disappear from bars until 2030—, companies have to start now adapting products, processes and logistics systems to the new demands. And both supermarkets, manufacturers and restaurant companies anticipate that part of that effort will end up affecting the prices that consumers pay.
Translated by urgent.news. Machine-written — may contain errors; check the original before relying on it.
