Bumble eases women-first messaging rule as dating apps seek engagement boost
The move comes as dating-app companies grapple with user fatigue toward traditional swipe-based platforms and slowing growth, prompting some including Bumble and Tinder-owner Match Group to roll out new features and AI-powered tools aimed at improving engagement.
We haven't written up this one. Economic Times Tech has the full story — the link below goes straight to it.