Trump Media ‘retreats from Crypto.com deals’ as prediction market push cools

Trump Media & Technology Group is reportedly scaling back its plans to enter the prediction markets sector following the cancellation of two agreements with Crypto.com. The company's retreat indicates a shift in its broader cryptocurrency strategy. According to Axios, Trump Media has abandoned partnerships that aimed to bolster its presence in digital assets and event-based trading, which were meant to transform Truth Social into a hub for cryptocurrency-powered financial products.

Interim CEO Kevin McGurn stated that the company "wanted to get focused." A significant impacted project is Truth Predict, a prediction markets platform launched in October 2025 in collaboration with Crypto.com's Derivatives North America, a CFTC-registered exchange and clearinghouse. The platform was intended to make Truth Social the first publicly-traded social media network offering regulated prediction markets, enabling users to trade contracts based on political, economic, commodity, and sports outcomes.

The company also planned to link its existing platform rewards to the new service, allowing users to convert rewards into Crypto.com's Cronos (CRO) token and utilize the cryptocurrency to engage in prediction markets. Trump Media's prediction market ambitions are cooling as it unwinds agreements with Crypto.com. The company had aimed to merge digital assets, financial technology, and online communities under a single ecosystem, but this strategy now seems uncertain.

Axios reports that Trump Media has terminated two agreements with Crypto.com, halting its prediction market push and leaving the future of those planned offerings unclear. This decision coincides with a regulatory environment that is becoming more accommodating towards cryptocurrency businesses and prediction markets. President Trump has consistently advocated for prediction markets as legitimate financial products, arguing that the Commodity Futures Trading Commission should regulate them instead of state gambling regulators.

Furthermore, prediction markets have gained stronger political and financial ties to Trump's circle. Donald Trump Jr. joined Polymarket's advisory board in 2025. Crypto.com continues to develop its regulated derivatives operations as the industry prepares for wider adoption of contracts based on real-world events. The future direction of Trump Media's fintech strategy remains uncertain.

The company may either restart its prediction market efforts with a different partner or pursue alternative avenues for expanding into financial technology.