ZXMoto leads China’s charge to dominate the global motorbike market
Founded just two years ago, the company already rivals leading manufacturers such as Ducati, Yamaha and Honda with a bike costing a fraction of their prices.
Zhang Xue, founder of ZXMoto, experienced an emotional moment as his company's superbike secured a victory in a world championship race. This success led to a surge in demand for ZXMoto's two-wheelers, despite the young firm being just two years old. With a global vision, ZXMoto has doubled its workforce since March and operates a factory round the clock, catering to the high demand.
The flagship 820RR motorbike, priced at around 43,000 yuan, is significantly cheaper than foreign competitors, appealing to both cost-conscious consumers and those who value domestic production. However, the domestic market in China is shrinking, and the company faces stiff competition from established brands like Ducati, Yamaha, and Honda.
Despite this, ZXMoto aims to expand its reach globally, targeting Europe within five years and with plans to sell most of its production overseas by 2034.
Written by urgent.news from Free Malaysia Today's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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