"The Leica SL is not the most expensive camera on the market any more. Canon, Nikon and Sony all have cameras that cost as much or more than a Leica"
"The megapixel race has ended" declares Leica's Andrea Pacella, discussing the next medium format camera, the controversial M EV1 and the vital importance of manufacturer alliances
Leica, known for its unique approach to camera design, has recently found itself in competition with major camera manufacturers like Canon, Nikon, and Sony. These companies now offer cameras that match or exceed Leica's price point, such as Sony's A9 and A1, Canon's R3 and R1 series, and even medium format systems from Hasselblad and Fujifilm. This shift in the market has intensified competition in the high-end camera sector, where Leica used to hold a unique position.
Written by urgent.news from Digital Camera World's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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