French ban on telemarketing calls could hit 50,000 Moroccan jobs
Firms making unsolicited phone calls to French consumers could pay fines of up to €75,000 a call.
A proposed French ban on nuisance telemarketing calls could have severe repercussions for Morocco's call center industry, potentially costing 50,000 jobs. Effective from August 11, firms making unsolicited phone calls to French consumers could face fines of up to €75,000 per call. Morocco's call center sector, which relies heavily on Francophone labor with weak unions, generates 80% of its revenue from calling French customers.
Employment Minister in Rabat has warned that 50,000 out of 120,000 jobs in this sector are at risk. The industry is also facing challenges from automation, with India and the Philippines also experiencing layoffs in their customer service outsourcing industries.
Brief written by urgent.news from Semafor's own syndicated text. Machine-written — it may contain errors, so check the original before relying on it.