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EU AI Act Article 50 Transparency Rules Take Effect for Chatbots and Deepfakes

The EU AI Act's transparency obligations under Article 50 take full effect on 2 August 2026 , creating concrete disclosure duties for providers and deployers of AI systems. The rules are designed to make AI interactions and certain AI-generated or manipulated content more visible to the people who encounter them. For consumer-facing tools, that means chatbot disclosures are no longer merely a…

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