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UAE-based Syrians launch My Syria, the country's first tourism super app

UAE-based startup 121 Living, founded by Syrian entrepreneurs Rami Kaiem, Feras Kaiem, Waseem Qudmani, and Kinan Madi, has launched My Syria, described as Syria's first integrated super app for tourism, lifestyle services, and digital payments. The initiative was launched with strategic support from Syria's Ministry of Tourism. The platform currently integrates eight services, including hotel…

UAE-based startup 121 Living, founded by Syrian entrepreneurs Rami Kaiem, Feras Kaiem, Waseem Qudmani, and Kinan Madi, has launched My Syria, the country's first tourism super app. The app, supported by Syria's Ministry of Tourism, integrates eight services including hotel bookings, restaurants, transportation, tourist attractions, experiences, and food delivery.

My Syria is the first platform in Syria to support cross-border digital payments through Apple Pay, Google Pay, Visa, Mastercard, and American Express, allowing international visitors to book and pay digitally within a single application. The platform aims to accelerate Syria's digital transformation by simplifying travel, tourism, and lifestyle services, with plans to expand its service offering in future phases.

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