Source: Apple passed $10B in annual sales in India for the first time in FY 2026, up from $9B in 2024-25 and $6B in 2022-23, as it expands its retail footprint (Sankalp Phartiyal/Bloomberg)

In its most recent fiscal year, Apple has reportedly achieved a landmark milestone by generating over $10 billion in annual sales in India. This is particularly impressive considering the country's average annual salary is below $3,000, and iPhones are priced higher in India compared to the United States. For many years, iPhone sales in India were negligible for Apple, but the situation has drastically improved in recent years due to the nation's economic growth.

Apple managed to open its first Apple stores in the country as part of this growth. According to a source familiar with the matter, Apple's revenue grew at a double-digit rate over the past 12 months, increasing from approximately $9 billion to the $10 billion mark. The majority of Apple's sales in India consist of iPhones, with demand for iPads and MacBooks also increasing.

Despite a relatively low per-capita income, iPhones in India are priced higher than in the US due to high taxes. For instance, the entry-level iPhone 17 model is priced at 82,900 rupees ($870) in India, whereas it costs $799 in the US. To mitigate this, Apple partners with banks to offer credit card rebates. Additionally, around one in four iPhones produced by Apple are now being manufactured in India, although most are intended for sale in the US.

This strategic shift in logistics was aimed at avoiding US tariffs on products imported from China. For more Apple news, tune into 9to5Mac on YouTube.