Explained: Why FSSAI has cracked down on Dabur’s ‘100%’ product claims
Why has FSSAI directed Dabur to stop selling products carrying claims such as ‘100% Natural’ and ‘100% Pure’? In this explainer, we break down the regulator’s objections, the rules governing food labels, and what the action means for consumers and the FMCG industry.
We haven't written up this one. The Hindu has the full story — the link below goes straight to it.