Enterprise AI CRM startup Superleap raises Rs 36 crore from Peak XV
Superleap, an enterprise AI CRM platform, secured Rs 36 crore funding from Peak XV Partners. This capital will fuel AI capabilities and expand its market presence both domestically and internationally. The startup focuses on large organizations migrating from legacy CRM systems with minimal disruption. Superleap's enterprise-first strategy targets high contract values, differentiating it from…
Enterprise AI CRM startup Superleap has secured Rs 36 crore in funding from Peak XV Partners Surge, aiming to bolster its enterprise sales presence. Based in Bengaluru, the company will leverage the capital to enhance its AI capabilities, broaden its go-to-market strategies in India and abroad, and bolster its workforce. Founded in 2024 by former Unacademy executives Subham Kumar Boundia, Alok Maurya, and Saurabh Maheshwari, Superleap specializes in AI-native CRM software designed for enterprise sales teams.
The platform assists large organizations in transitioning from outdated CRM systems with minimal disruption. Among Superleap's clientele are companies like Razorpay, Aakash Education, MediBuddy, HCL GUVI, Cars24, PagarBook, Plum, Qube Cinema, and Superhealth. CEO Subham Kumar Boundia stated that the venture is constructing an "agentic operating system" to facilitate collaboration between humans and AI agents across the revenue function.
The funding will facilitate accelerated product development, expansion of its enterprise footprint, and enhancement of customer service. Since its inception last year, Superleap has experienced a tenfold growth, currently serving over 50 enterprise customers in sectors including banking, finance, software, education, healthcare, travel, and media.
Superleap differentiates itself by targeting large enterprises, with contracts valued between $60,000 and $100,000. The CRM market has remained relatively stagnant for a decade, but AI is driving a shift towards more automated, AI-driven solutions that can automate workflows and enhance sales team efficiency and revenue generation.
Superleap believes that generative AI will revolutionize the enterprise CRM market, which has predominantly been dominated by established players like Salesforce, Microsoft Dynamics, Oracle, and Zoho.
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