Apple launches revamped ‘Apple Accessories’ shopping experience
Apple has rolled out a new experience for browsing and buying accessories on the Apple Online Store and in the App Store app. The changes make it easier to browse accessories by categories, view editorial curations, and more.
Apple has introduced a new and improved way to browse and purchase accessories on its online store and app. Last week, these enhancements were made available on the Apple Accessories webpage and within the Apple Store app. The homepage for Apple Accessories has been completely redesigned with a more contemporary look.
Currently, users can explore collections of "top picks" in various categories, which are expected to change throughout the year. These categories include the ability to view recommendations based on items already in a user's shopping cart, as well as the option to browse accessories by product category. Additionally, users can now communicate with Apple Specialists through the accessories website.
The revamped Apple Accessories experience also features improved filtering options and search capabilities. Users can still easily identify accessories produced by both Apple and third-party companies. The new Apple Accessories experience is now live on Apple's website. For further Apple news, follow Chance on Threads, Bluesky, Instagram, and Mastodon, and check out 9to5Mac on YouTube.
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