{
  "id": 9814391,
  "title": "Avery the Poké Kid’s Family Speaks Out After Scalpers Use Child’s Death to Inflate Card Prices",
  "url": "https://urgent.news/2026/09/25/avery-the-poke-kids-family-speaks-out-after-scalpers-use-childs-death",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-09-25T17:57:02.000Z",
  "source": {
    "name": "IGN",
    "slug": "ign",
    "url": "https://www.ign.com/articles/avery-the-pok-kids-family-speaks-out-after-scalpers-use-childs-death-to-inflate-card-prices"
  },
  "original_language": "en",
  "account": "The family of Pokémon influencer Avery the Poké Kid is voicing their concerns following reports that scalpers are inflating the prices of his 30th Anniversary Jirachi SIR card using his death. Avery passed away at 12 years old after a seven-year struggle with pancreatic cancer in late September. He was known for his love of the Pokémon franchise and its trading card game. He last opened a pair of card packs and shared the video on Instagram, showing his excitement as he pulled a 30th Anniversary Jirachi SIR card, which went viral within the community. The card artist reacted tearfully to the situation on social media. However, scalpers are reportedly exploiting the situation for their own gain. Pokémon TCG collectors have noticed the price of the 30th Anniversary Jirachi SIR card has risen from $70 to $100, likely due to the viral posthumous video of Avery. The TCG community has expressed outrage, with one user on X/Twitter writing, \"So, what, we're using a 12-year-old child's death as a way to increase the price of a f**king Pokémon card? I'm utterly disgusted.\" Avery's family has released a statement on his Instagram account, distancing themselves from any cards being sold in his name and urging scalpers to take down their listings. They emphasized that they are not involved in or benefiting from the sales and have asked sellers to remove their listings immediately. The family is mourning their son and caring for their children, asking for privacy during this difficult time. The Pokémon Company has since released more stock for its 30th Anniversary collection, impacting the scalpers' business and drawing criticism from other resellers who feel they are getting the chance to buy some stock at regular retail prices.",
  "summary": "The family of late Pokémon influencer Avery the Poké Kid is speaking out after scalpers have reportedly started using his death to artificially inflate the prices of a 30th Anniversary Jirachi SIR card.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}