{
  "id": 9528287,
  "title": "Meta gets price-target boost as JPMorgan says Muse agent has potential to become the top AI application since ChatGPT",
  "url": "https://urgent.news/2026/09/24/meta-gets-price-target-boost-as-jpmorgan-says-muse-agent-has",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-24T09:12:00.000Z",
  "source": {
    "name": "MarketWatch Top",
    "slug": "marketwatch-top",
    "url": "https://www.marketwatch.com/story/meta-gets-price-target-boost-as-jpmorgan-says-muse-agent-has-potential-to-become-the-top-ai-application-since-chatgpt-280ca648?mod=mw_rss_topstories"
  },
  "original_language": "en",
  "account": null,
  "summary": "Meta Platforms' stock price has risen after the company showcased its new AI agent, Muse, at its Connect conference. According to MarketWatch, the stock has received a price-target boost. Muse is a personal AI agent that can carry out tasks for users, such as shopping, travel booking, and form-filling.\n\nThe AI agent has gained significant traction, with 2.8 million downloads within two weeks of its launch on September 9, overtaking ChatGPT as the top free app on Apple's App Store and Google Play Store in the US and Canada, as reported by Investing.com and The Hindu - Sci-Tech. This has sparked concerns over disruptions in the software industry, particularly in the financial sector, as Muse can independently browse the web, send emails, and make purchases online.\n\nMeta also unveiled new wearables powered by its AI models, including an audio-only version of its smart glasses, at the Connect conference. The glasses will ship on October 13 and start at $349. Additionally, a keychain-sized gadget called Muse Charm, which allows users to carry the Muse assistant around, will be available in December, although the price has not been announced, according to Gulf News. JPMorgan has noted that Muse has the potential to become a top AI application since ChatGPT.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 10,
    "also_reported_by": [
      {
        "outlet": "Business Insider",
        "title": "Meta is bringing its Muse AI agent to its glasses",
        "url": "https://urgent.news/2026/09/23/meta-is-bringing-its-muse-ai-agent-to-its-glasses",
        "published": "2026-09-23T23:22:48.000Z"
      },
      {
        "outlet": "CBS News",
        "title": "How new Meta AI agent Muse differs from chatbots",
        "url": "https://urgent.news/2026/09/24/how-new-meta-ai-agent-muse-differs-from-chatbots",
        "published": "2026-09-24T00:01:53.000Z"
      },
      {
        "outlet": "Tech in Asia",
        "title": "AI agent startups face Meta’s shadow",
        "url": "https://urgent.news/2026/09/24/ai-agent-startups-face-metas-shadow",
        "published": "2026-09-24T00:30:40.000Z"
      },
      {
        "outlet": "TechCrunch",
        "title": "Meta made a Tamagotchi-like wearable for its Muse AI agent",
        "url": "https://urgent.news/2026/09/24/meta-made-a-tamagotchi-like-wearable-for-its-muse-ai-agent",
        "published": "2026-09-24T00:46:17.000Z"
      },
      {
        "outlet": "Techmeme",
        "title": "Meta plans to bring Private Processing to Ray-Ban Meta glasses, letting their AI assistant fulfill users' requests without Meta accessing their data (Wired)",
        "url": "https://urgent.news/2026/09/24/meta-plans-to-bring-private-processing-to-ray-ban-meta-glasses",
        "published": "2026-09-24T01:10:54.000Z"
      },
      {
        "outlet": "Economic Times Tech",
        "title": "Meta bets big on wearable AI, Muse as Mark Zuckerberg pushes back against AI doom",
        "url": "https://urgent.news/2026/09/24/meta-bets-big-on-wearable-ai-muse-as-mark-zuckerberg-pushes-back",
        "published": "2026-09-24T02:34:53.000Z"
      },
      {
        "outlet": "Investing.com",
        "title": "Meta’s Muse: who are the winners and losers of more agentic AI adoption?",
        "url": "https://urgent.news/2026/09/24/metas-muse-who-are-the-winners-and-losers-of-more-agentic-ai-adoption",
        "published": "2026-09-24T03:23:15.000Z"
      },
      {
        "outlet": "Seeking Alpha News",
        "title": "Meta unveils keychain-sized Charm gadget for Muse AI agent",
        "url": "https://urgent.news/2026/09/24/meta-unveils-keychain-sized-charm-gadget-for-muse-ai-agent",
        "published": "2026-09-24T04:47:05.000Z"
      },
      {
        "outlet": "MarketWatch",
        "title": "Meta gets price-target boost as JPMorgan says Muse agent has potential to become the top AI application since ChatGPT",
        "url": "https://urgent.news/2026/09/24/meta-gets-price-target-boost-as-jpmorgan-says-muse-agent-has-9534297",
        "published": "2026-09-24T09:12:00.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}