{
  "id": 9480271,
  "title": "Fusion rice cakes bring new energy to traditional markets",
  "url": "https://urgent.news/2026/09/24/fusion-rice-cakes-bring-new-energy-to-traditional-markets-9480271",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-09-24T04:02:03.000Z",
  "source": {
    "name": "The Korea Times",
    "slug": "the-korea-times-koreatimes",
    "url": "https://www.koreatimes.co.kr/lifestyle/20260924/fusion-rice-cakes-bring-new-energy-to-traditional-markets"
  },
  "original_language": "en",
  "account": null,
  "summary": "The Korea Times reports that unusual fusion rice cakes, such as pizza seolgi, are bringing new energy to traditional markets in Incheon’s Bupyeong Traditional Market ahead of the Chuseok holiday. Customers are lining up outside rice cake shops, with a popular example being pizza seolgi topped with tomato sauce, cheese, and pepperoni slices. The shop owner, Hwang Seong-un, has seen an average of around 1,000 people visiting daily, with ingredients selling out quickly. The emergence of these new rice cake varieties on social media has contributed to their popularity, particularly among people in their 20s and 30s.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The Korea Times",
        "title": "Fusion rice cakes bring new energy to traditional markets",
        "url": "https://urgent.news/2026/09/24/fusion-rice-cakes-bring-new-energy-to-traditional-markets",
        "published": "2026-09-24T03:42:04.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}