{
  "id": 9388435,
  "title": "This Bakery’s $60 Bread Went Viral. Then Lidl Parked a Truck Outside",
  "url": "https://urgent.news/2026/09/23/this-bakerys-60-bread-went-viral-then-lidl-parked-a-truck-outside",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-23T17:47:52.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/ali-donaldson/this-bakerys-60-bread-went-viral-then-lidl-parked-a-truck-outside/91409547"
  },
  "original_language": "en",
  "account": null,
  "summary": "What started as outrage quickly turned into a brand battle, with Lidl using the controversy to showcase its bargain-priced bread.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}