{
  "id": 9355309,
  "title": "Disney+ and Hulu just increased prices, here’s how much",
  "url": "https://urgent.news/2026/09/23/disney-and-hulu-just-increased-prices-heres-how-much",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-09-23T15:04:21.000Z",
  "source": {
    "name": "9to5Mac",
    "slug": "9to5mac",
    "url": "https://9to5mac.com/2026/09/23/disney-and-hulu-just-increased-prices-heres-how-much/"
  },
  "original_language": "en",
  "account": "Disney+ and Hulu have recently raised prices for the majority of their subscription plans, according to the latest update. The most significant hikes affect the ad-free \"Premium\" plans. The new pricing, effective immediately, sees an increase of around two dollars per month compared to the previous rates. Disney+ and Hulu Premium, which previously cost $18.99 per month, and the bundle priced at $19.99, now cost $20.99 each. However, ad-supported plans are not entirely immune to the price hike. They have only seen a minor increase of $.50 per month. The bundle pricing for Disney+ and Hulu, which includes ads, remains unchanged at $12.99 per month. Disney's strategy seems to be encouraging users to opt for the combined bundle rather than subscribing to just one service, as the cost difference between the bundle and the standalone service is minimal at just $.50.",
  "summary": "Disney+ and Hulu have just rolled out price increases for most subscription plans, here are the details on new pricing. more…",
  "key_points": [
    "Disney+ and Hulu raised prices for Premium plans",
    "Ad-free Premium subscription increased by $2/month",
    "Ad-supported plans saw $0.50/month price increase"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 5,
    "also_reported_by": [
      {
        "outlet": "Android Authority",
        "title": "Disney Plus and Hulu may have a sequel no one asked for: Another price hike",
        "url": "https://urgent.news/2026/09/23/disney-plus-and-hulu-may-have-a-sequel-no-one-asked-for-another-price",
        "published": "2026-09-23T15:43:10.000Z"
      },
      {
        "outlet": "AppleInsider",
        "title": "Disney+ and Hulu subscriptions are about to get more expensive",
        "url": "https://urgent.news/2026/09/23/disney-and-hulu-subscriptions-are-about-to-get-more-expensive",
        "published": "2026-09-23T15:55:44.000Z"
      },
      {
        "outlet": "9to5Google",
        "title": "Disney+ starts rolling out another price hike, no ad plans starting at $21.49/month",
        "url": "https://urgent.news/2026/09/23/disney-starts-rolling-out-another-price-hike-no-ad-plans-starting-at",
        "published": "2026-09-23T15:57:00.000Z"
      },
      {
        "outlet": "Techmeme",
        "title": "Disney raises Disney+ and Hulu prices, the fourth price hike in as many years; the ad-free tiers will each cost $21.49/month, an increase of $2.50 (Rick Porter/The Hollywood Reporter)",
        "url": "https://urgent.news/2026/09/23/disney-raises-disney-and-hulu-prices-the-fourth-price-hike-in-as-many",
        "published": "2026-09-23T16:00:53.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}