{
  "id": 9156477,
  "title": "This out-there branding is the bravest design I've seen all year",
  "url": "https://urgent.news/2026/09/22/this-out-there-branding-is-the-bravest-design-ive-seen-all-year",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-09-22T11:00:00.000Z",
  "source": {
    "name": "Creative Bloq",
    "slug": "creative-bloq",
    "url": "https://www.creativebloq.com/design/branding/this-out-there-branding-is-the-bravest-design-ive-seen-all-year"
  },
  "original_language": "en",
  "account": null,
  "summary": "The visual identity for 2027 World Design Congress is anything but safe and predictable.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}