{
  "id": 9143125,
  "title": "BBVA se ve fuerte en México frente a los neobancos: \"En 2025 fuimos la mejor 'fintech' del país\"",
  "url": "https://urgent.news/2026/09/22/bbva-se-ve-fuerte-en-mexico-frente-a-los-neobancos-en-2025-fuimos-la",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-22T12:36:41.000Z",
  "source": {
    "name": "Expansion ES",
    "slug": "expansion-es",
    "url": "https://www.expansion.com/empresas/banca/2026/09/22/6ab2746d468aeb46758b4592.html"
  },
  "original_language": "es",
  "account": "BBVA has demonstrated strong performance in Mexico compared to neo-banks, according to the bank's CEO, Onur Gen�. In 2025, BBVA was the top fintech in the country, with nearly 3,000 million euros in revenue, representing 44% of the total. Over the past five years, BBVA has successfully gained market share, even in segments where neo-banks fiercely compete, such as credit cards. The company has been actively competing against neo-banks like Revolut and Openbank (Santander) in Mexico, where 84% of the 4.7 million new customers signed up through digital channels. BBVA's competitive edge includes 15,000 ATMs, a wide range of products, including mortgages, and a strong brand presence. The bank's market share in Mexico currently stands at 26%. While BBVA remains optimistic about the Mexican economy and sees a 16% growth in exports to the US, it is more concerned about the economic situation in Turkey, where inflation is high and interest rates are expected to decline. BBVA has lowered its profit target for Garanti, its Turkish subsidiary, due to these concerns, but remains confident in the bank's ability to generate over 2,000 million euros in profit by 2027.",
  "summary": "El consejero delegado de la entidad, Onur Genç, confía en ganar 2.000 millones anuales en Turquía cuando bajen la inflación y los tipos en los próximos años, y afirma que mantendrán la apuesta por el consumo y empresas en España. Leer",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}