{
  "id": 9136312,
  "title": "VS&Co (VSXY): Wall Street Debates Whether the Turnaround Is Already Priced In",
  "url": "https://urgent.news/2026/09/22/vs-co-vsxy-wall-street-debates-whether-the-turnaround-is-already",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-22T11:57:40.000Z",
  "source": {
    "name": "Yahoo Finance",
    "slug": "yahoo-finance",
    "url": "https://finance.yahoo.com/markets/stocks/articles/vs-co-vsxy-wall-street-115740561.html"
  },
  "original_language": "en",
  "account": "On September 3, 2026, Victoria's Secret & Co. (NYSE:VSXY) released its second-quarter earnings for the period ending August 1, 2026. The company's net sales increased by 10% to $1.611 billion, and adjusted diluted earnings per share nearly tripled to $0.95 from $0.33. Full-year guidance for net sales, adjusted operating income, and adjusted earnings per share was also raised. The bra business contributed to approximately half of the Victoria's Secret brand's growth, and international sales surged by 20% to $273.4 million. Morgan Stanley analyst Alex Straton upgraded the stock to $101 from $99, maintaining an Overweight rating, stating that the Q2 results reinforced the durability of the turnaround and called the recent stock decline, which has dropped over 8% in the past month despite a 40%+ gain year-to-date, a buying opportunity. Barclays maintained an Overweight rating, slightly trimming its target to $106 from $108, noting that the company is investing from a position of strength. JPMorgan reiterated an Overweight rating and a $110 price target, pointing out two temporary headwinds: reduced Semi-Annual Sale discount rates and lower inventory following a stronger-than-planned first half, as well as the impact of the World Cup and Prime Day on mall traffic. Overall, the product performance supports the bullish case, with the Very Sexy Envy bra tied to the brand's 25th anniversary and the Flex Factor balcony frame driving regular-price selling up in the low double digits. Customer acquisition grew for a fourth straight quarter, with significant new customer growth among shoppers aged 18 to 24. However, some analysts believe that the stock's current valuation already reflects these improvements, with UBS lowering its price target to $87 from $95 and maintaining a Neutral rating.",
  "summary": null,
  "key_points": [
    "Victoria's Secret Q2 earnings increased 10% to $1.611 billion",
    "Adjusted EPS nearly tripled to $0.95, full-year guidance raised",
    "Morgan Stanley upgrades stock to $101, sees buying opportunity"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}