{
  "id": 8962642,
  "title": "Apple Runs First Layoff Under CEO John Ternus",
  "url": "https://urgent.news/2026/09/21/apple-runs-first-layoff-under-ceo-john-ternus",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-21T17:08:41.000Z",
  "source": {
    "name": "Tempo.co English",
    "slug": "tempo-co-english",
    "url": "https://en.tempo.co/read/2120032/apple-runs-first-layoff-under-ceo-john-ternus"
  },
  "original_language": "en",
  "account": "Apple is reportedly preparing its first mass layoff under CEO John Ternus, according to reports. The move is seen as an effort to boost the company's health, reports Phone Arena. The announcement comes from Bloomberg's Mark Gurman's Power On newsletter, citing unnamed internal sources. The layoffs specifically target employees working on Apple Fitness+.\n\nApple Fitness+, a service that has struggled to generate significant revenue, has been a focus for management under Ternus. Reports indicate the company has been seeking ways to streamline the service, including introducing AI-generated voiceover support for workout videos. Despite these efforts, growth has not been substantial compared to other offerings from Apple.\n\nWhile Apple is not typically known for widespread layoffs, this particular instance appears to be part of a broader strategy to cut costs in less profitable areas. Previous CEO Tim Cook also implemented layoffs in Apple's less profitable divisions, such as the Apple Vision Pro division. Thus, these cuts in Apple Fitness+ are likely a continuation of previously planned corporate actions rather than a sign of increased layoffs in the future.",
  "summary": "The layoffs target workers working on Apple Fitness+.",
  "key_points": [
    "Apple prepares first mass layoff under CEO John Ternus.",
    "Layoffs target employees working on Apple Fitness+.",
    "Company aims to streamline service and cut costs."
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}