{
  "id": 8743459,
  "title": "Disney+ to Allow Ads on All Plans Following Changes Detailed in Updated Subscriber Agreement",
  "url": "https://urgent.news/2026/09/20/disney-to-allow-ads-on-all-plans-following-changes-detailed-in",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-20T18:18:47.000Z",
  "source": {
    "name": "IGN",
    "slug": "ign",
    "url": "https://www.ign.com/articles/disney-to-allow-ads-on-all-plans-following-changes-detailed-in-updated-subscriber-agreement"
  },
  "original_language": "en",
  "account": "Disney+ has updated its subscriber agreement to allow for advertisements on all subscription tiers, according to a recent email sent to subscribers. The email, reviewed by IGN, stated that Disney+ will now include promotional content, sponsorships, and advertisements before, after, and during playback of content and in channels, live/as-live, special events, and third-party services content. This change applies to all service plans, including the most expensive tier, despite the company still promising no ads during playback on the Premium tier. The Basic Disney+ tier, which costs $11.99/month, still does not offer an ad-free viewing experience. The change effectively ends a completely ad-free experience on the platform, except for Disney+ Junior Mode, where profiles with the kid-friendly experience enabled will not be subjected to ads or promotional content. It remains unclear how often ads will appear per tier following the recent price increases implemented by Disney+ in October 2025.",
  "summary": "Disney+ has altered its user agreement to clarify that ads will be allowed on all subscription tiers.",
  "key_points": [
    "Disney+ updates subscriber agreement to allow ads on all plans.",
    "Ads will appear before, after, and during playback across channels and live content.",
    "Basic tier remains non-ad free except for Disney+ Junior Mode."
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}