{
  "id": 874285,
  "title": "Can Zepto’s Revenue Engine Outrun Quick Commerce Costs?",
  "url": "https://urgent.news/2026/08/14/can-zeptos-revenue-engine-outrun-quick-commerce-costs",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-14T11:46:11.000Z",
  "source": {
    "name": "Inc42",
    "slug": "inc42",
    "url": "https://inc42.com/features/zepto-revenue-engine-outrun-quick-commerce-costs/"
  },
  "original_language": "en",
  "account": null,
  "summary": "In 2021, when much of India was still getting used to ordering groceries online, two teenage Stanford dropouts, Aadit Palicha…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}