{
  "id": 8607958,
  "title": "How CubeAPM Plans To Take On Datadog And New Relic With Its 80% Cheaper AI Observability Stack",
  "url": "https://urgent.news/2026/09/20/how-cubeapm-plans-to-take-on-datadog-and-new-relic-with-its-80",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-09-20T03:30:34.000Z",
  "source": {
    "name": "Inc42",
    "slug": "inc42",
    "url": "https://inc42.com/startups/how-cubeapm-plans-to-take-on-datadog-and-new-relic-with-its-80-cheaper-ai-observability-stack/"
  },
  "original_language": "en",
  "account": "In the world of application monitoring, two giants, Datadog and New Relic, have long held sway. However, their pricing models and data residency concerns have led two former executives to create a challenger: CubeAPM. Vineet Chirania and Vijay Aggarwal, both from IIT Roorkee, co-founded the startup after experiencing similar frustrations with observability software while scaling their respective startups. CubeAPM promises to cut enterprise monitoring costs by up to 80% while keeping data within customers' own cloud environments. The startup now serves around 50 enterprise clients, including Delhivery and Ola Group, generating nearly $1.5 Mn in annual recurring revenue (ARR) while remaining profitable since inception. CubeAPM's self-hosting architecture enables data to remain within the customer's cloud environment, addressing concerns around cost, data residency, and latency. The startup's proprietary compression and storage technologies compress incoming data to a fraction of its original size, significantly reducing storage, compute, and memory requirements. This cost advantage, combined with a bundled pricing model based on data ingestion volume, makes CubeAPM an appealing alternative to traditional observability vendors.",
  "summary": "When Vineet Chirania was scaling his train-ticket booking startup, Trainman, a decade ago, he encountered a problem that would eventually…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}