{
  "id": 7820765,
  "title": "UPI In August: Navi’s Market Share Climbs To 4.4%, PhonePe & Google Pay Slip",
  "url": "https://urgent.news/2026/09/16/upi-in-august-navis-market-share-climbs-to-4-4-phonepe-google-pay-slip",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-16T15:24:22.000Z",
  "source": {
    "name": "Inc42",
    "slug": "inc42",
    "url": "https://inc42.com/buzz/upi-in-august-navis-market-share-climbs-to-4-4-phonepe-google-pay-slip/"
  },
  "original_language": "en",
  "account": "In August, Navi's market share in the UPI space rose to 4.4%, up from 4% in the previous month. The fintech company processed 1.08 billion UPI transactions worth ₹52,512.85 crore, surpassing July's figures. PhonePe and Google Pay, market leaders, experienced a slight decline in their market shares, with their combined share falling to 78.3% from 78.6%. PhonePe processed 11.25 billion transactions worth ₹14.26 lakh crore, and its share dropped to 45.9%, while Google Pay's share declined to 32.4%. Paytm maintained its third position, with an 8.1% market share, processing 1.98 billion transactions worth ₹2.04 lakh crore. Flipkart's super.money saw its market share slip to 1.7%, processing 421.87 million transactions worth ₹20,363.26 crore. Overall, UPI platforms processed a record 24.51 billion transactions in August, a 3.6% increase from July's 23.66 billion.",
  "summary": "Sachin Bansal-led Navi continued to gain ground in the UPI market in August, with its share of transaction volumes rising…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}