{
  "id": 778942,
  "title": "Three new iPhones launch next month, here’s what’s coming",
  "url": "https://urgent.news/2026/08/13/three-new-iphones-launch-next-month-heres-whats-coming",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-08-13T15:14:23.000Z",
  "source": {
    "name": "9to5Mac",
    "slug": "9to5mac",
    "url": "https://9to5mac.com/2026/08/13/three-new-iphones-launch-next-month-heres-whats-coming/"
  },
  "original_language": "en",
  "account": "Apple is set to unveil three new iPhone models during its upcoming September event: the iPhone 18 Pro, iPhone 18 Pro Max, and iPhone Ultra. The iPhone 18 Pro and iPhone 18 Pro Max will serve as successors to the popular 17 Pro lineup, potentially starting at a higher price point, perhaps around $1,199 to $1,399. Meanwhile, the iPhone Ultra is rumored to be Apple's first foldable device, with a price tag expected to be $2,000 or more, thus introducing a new high-end category for the brand. This foldable model is expected to feature a unique book-style fold, measuring around 5.4 inches on the outer display and 7.8 inches on the inner display, resembling an iPad mini. The design is anticipated to mirror the sleek aesthetics of the iPhone Air, incorporating a titanium frame. The Ultra model will boast two rear cameras - a main and ultra-wide lens - along with two front-facing cameras, one for each screen. It will employ Touch ID for unlocking, instead of Face ID. Software-wise, the device will benefit from iOS 27, offering side-by-side app multitasking and adaptive landscape layouts, perfect for its innovative form factor. Performance-wise, it's expected to be on par with the iPhone 18 Pro, powered by the A20 Pro chip, a vapor chamber cooling system, and a C2 modem. Typically, a new base model iPhone 18 would join the lineup in September, alongside an updated iPhone Air. However, this year, Apple seems to be revamping its fall lineup, planning to release the iPhone 18 and iPhone Air 2 early next year. The reason behind this shift remains unclear, whether it's a strategic decision or a response to ongoing memory challenges. Regardless, the absence of more affordable models means the new iPhone line-up in the fall will primarily target the high-end market. Are you planning to upgrade to a new iPhone this fall? Which model are you eyeing? Share your thoughts in the comments section below.",
  "summary": "Apple’s big September event is almost here , and the company has three new iPhone models set to launch: iPhone 18 Pro, iPhone 18 Pro Max, and iPhone Ultra. Here’s what to expect.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}