{
  "id": 7725313,
  "title": "7 trends reshaping how wealthy Indians invest",
  "url": "https://urgent.news/2026/09/16/7-trends-reshaping-how-wealthy-indians-invest",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-16T01:30:00.000Z",
  "source": {
    "name": "The Economic Times",
    "slug": "the-economic-times",
    "url": "https://economictimes.indiatimes.com/industry/media/entertainment/wealth-management-in-india-7-trends-reshaping-how-wealthy-indians-invest/articleshow/134267178.cms"
  },
  "original_language": "en",
  "account": "Seven key trends are reshaping the investment landscape for India's wealthy citizens. Equity investments are taking on a more prominent role, with affluent investors integrating equities into their long-term wealth creation strategies. Mutual funds have also seen a growing presence, with a significant increase in assets under management and active participants. Professional portfolio management (PMS) is gaining traction, offering customized solutions to meet the diverse needs of investors. Alternative investments, such as private equity, real estate, and venture capital, are becoming increasingly relevant, providing sophisticated investors with access to new opportunities. Diversification is becoming a key focus, as wealthy individuals seek to balance their portfolios across various asset classes and geographical regions. Wealth planning has evolved beyond mere returns, encompassing considerations such as taxes, retirement, insurance, and wealth transfer to future generations. Lastly, there is a growing demand for better financial conversations, as investors seek credible information and expert insights to navigate the complexities of the modern investment ecosystem.",
  "summary": null,
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}