{
  "id": 7567454,
  "title": "Why Lowe’s CMO Jen Wilson added digital commerce to her portfolio",
  "url": "https://urgent.news/2026/09/15/why-lowes-cmo-jen-wilson-added-digital-commerce-to-her-portfolio",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-15T14:05:00.000Z",
  "source": {
    "name": "Marketing Dive",
    "slug": "marketing-dive",
    "url": "https://www.marketingdive.com/news/why-lowes-cmo-jen-wilson-added-digital-commerce-to-her-portfolio/830308/"
  },
  "original_language": "en",
  "account": null,
  "summary": "The addition of Lowes.com and Marketplace to a purview that includes retail media, loyalty and personalization speaks to the evolution of the marketer role.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}