{
  "id": 7370827,
  "title": "'Imagine a world where women are seen for what they can do not just what they look like': Olympic champion Sophie Capewell speaks out against Sydney Sweeney ad",
  "url": "https://urgent.news/2026/09/14/imagine-a-world-where-women-are-seen-for-what-they-can-do-not-just",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-09-14T15:26:01.000Z",
  "source": {
    "name": "Cycling Weekly",
    "slug": "cycling-weekly",
    "url": "https://www.cyclingweekly.com/news/olympic-champion-sophie-capewell-speaks-out-against-sydney-sweeney-ad"
  },
  "original_language": "en",
  "account": "Olympic champion Sophie Capewell has spoken out against a controversial advert featuring actress Sydney Sweeney in mostly nude attire alongside sporting equipment. Capewell and a number of other female athletes have criticised the advertisement, which depicts Sweeney seemingly working out, training and racing. The advert for sports prediction brand Novig has quickly gone viral and drawn widespread criticism. Capewell emphasized that the issue isn't about Sweeney's autonomy, but rather the all-encompassing sexualised representation of women in sports. She captioned her video, \"This isn’t really about Sydney Sweeney. It’s about what gets attention and why.\" Other athletes, including American gymnast Gracie Kramer and British sprinter Amy Hunt, have voiced their own disapproval of the ad.",
  "summary": "Decorated Olympian spoke out about ad which featured the actress mostly naked",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 4,
    "also_reported_by": [
      {
        "outlet": "The Indian Express",
        "title": "Sydney Sweeney breaks silence amid backlash over ‘mostly naked’ sports betting app advert",
        "url": "https://urgent.news/2026/09/14/sydney-sweeney-breaks-silence-amid-backlash-over-mostly-naked-sports",
        "published": "2026-09-14T10:37:32.000Z"
      },
      {
        "outlet": "Creative Bloq",
        "title": "“A kick in the face to every woman”: Sydney Sweeney torn apart for racy sports ad",
        "url": "https://urgent.news/2026/09/14/a-kick-in-the-face-to-every-woman-sydney-sweeney-torn-apart-for-racy",
        "published": "2026-09-14T15:06:49.000Z"
      },
      {
        "outlet": "Yahoo Sports",
        "title": "Women athletes condemn 'sexualised' Sydney Sweeney commercial",
        "url": "https://urgent.news/2026/09/14/women-athletes-condemn-sexualised-sydney-sweeney-commercial",
        "published": "2026-09-14T15:49:21.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}