{
  "id": 729044,
  "title": "Heydiga: the robot that answers you when you call the hair salon",
  "url": "https://urgent.news/2026/08/13/heydiga-el-robot-que-te-responde-cuando-llamas-a-la-peluqueria",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-08-13T03:30:00.000Z",
  "source": {
    "name": "El Pais Economia",
    "slug": "el-pais-economia",
    "url": "https://elpais.com/economia/negocios/2026-08-13/heydiga-el-robot-que-te-responde-cuando-llamas-a-la-peluqueria.html"
  },
  "original_language": "es",
  "account": "He was the first product design director at Tuenti, then moved to Jobandtalent and later to Hawkers. David Zafra, 40, has dedicated his entire professional life to software development, but he is also an investor in small physical businesses. It was during a meal with one of his teams from the Parson Garage workshop for cars that the idea struck him again. “The mechanic was saying that there were days when he could handle 100 calls and, of course, that took a lot of time away from his important work, which is fixing vehicles,” Zafra recounts. This made him reflect. And it also prompted Heydiga, the start-up he founded in July last year together with Sergio Espeja, which automates customer service conversations through various channels such as WhatsApp or the telephone line. With more than 200 clients in less than a year, they expect to close 2026 with revenue of 1.5 million euros.",
  "summary": "La compañía con sede en Barcelona desarrolla un programa de conversación para pequeñas empresas",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}