{
  "id": 7072759,
  "title": "ITC expects Aashirvaad to double consumer spends to ₹20,000 cr in 5 years",
  "url": "https://urgent.news/2026/09/13/itc-expects-aashirvaad-to-double-consumer-spends-to-20-000-cr-in-5",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-13T05:55:04.000Z",
  "source": {
    "name": "Business Standard IN",
    "slug": "business-standard-in",
    "url": "https://www.business-standard.com/companies/news/itc-expects-aashirvaad-to-double-consumer-spends-to-20-000-cr-in-5-years-126091300145_1.html"
  },
  "original_language": "en",
  "account": null,
  "summary": "ITC expects consumer spending on Aashirvaad to double to ₹20,000 crore in five years as it expands beyond atta into ready-to-cook foods, frozen snacks and other categories",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}