{
  "id": 7055000,
  "title": "Why is NCPCR investigating Meta, Instagram?",
  "url": "https://urgent.news/2026/09/13/why-is-ncpcr-investigating-meta-instagram",
  "topic": "health",
  "section": "Health & Medicine",
  "published": "2026-09-13T03:57:22.000Z",
  "source": {
    "name": "The Hindu Health",
    "slug": "the-hindu-health",
    "url": "https://www.thehindu.com/sci-tech/technology/why-is-ncpcr-investigating-meta-instagram/article71461341.ece"
  },
  "original_language": "en",
  "account": "The National Commission for Protection of Child Rights (NCPCR) has summoned Meta officials to investigate child sexual exploitation and abuse material (CSEAM) on Instagram. British public broadcaster BBC reported that the company identified and disabled several violating ads and accounts before being brought to the NCPCR's attention. Meta said it automatically removes millions of CSAM posting accounts each year, but acknowledged a system is not perfect and that determined criminals will continue to try to exploit the platform. The Tech Transparency Project, a US-based nonprofit, found hundreds of CSAM ads on Facebook and Instagram, including some served to India. Even after Meta took down the CSEAM, it tagged the ads as adult sexual content, potentially undercounting instances of child sexual abuse. Some ads appeared to feature an unidentified \"underaged European royal.\" Meta's ads on this channel are subject to a more relaxed enforcement regime, earning the platform billions of dollars. Despite reporting CSEAM posts, Meta's response was often \"We've taken a look and found that this ad doesn't go against our Advertising Standards.\" The NCPCR issued a notice demanding an explanation from the company on July 3, and the Ministry of Electronics and Information Technology also sought an explanation.",
  "summary": "Under what powers can the National Commission for Protection of Child Rights summon social media platforms and other companies?",
  "key_points": [
    "NCPCR summons Meta officials to investigate child sexual exploitation on Instagram.",
    "Meta disabled violating ads and accounts but admits system is not perfect.",
    "NCPCR issued notice demanding explanation from Meta on July 3."
  ],
  "editors_take": "The NCPCR's investigation into Meta and Instagram signals growing scrutiny of the company's self-regulation of child safety on its platforms, particularly regarding ads that generate significant revenue.",
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}